Ladies and Gentlemen,

On behalf of the MAX staff and all of us at Sunset Promotional Services, Inc., we are honored to share with you an exciting new milestone for the Marine Aquarium Expo:

Debuting this Wednesday March 30th and running through Saturday, April 2nd 2011

KTLA Channel 5 Television will be airing a TV commercial advertising the Marine Aquarium Expo to millions of Southern California television viewers!

The Marine Aquarium Expo television commercial is a mere 15-seconds long but will repeat a total of 20 times over the 4 day period leading up to the MAX event and during some of the most popular television time slots available on KTLA: (The Family Guy, for instance, is a very popular TV program associated with the demographic target we wish to reach)

WHERE We Advertise:

Please know that this is only one portion of our overall advertising portfolio.

We also advertise in about a dozen magazines, periodicals, and other publications.

The largest of which is our official publication of the Marine Aquarium Expo: Tropical Fish Hobbyist Magazine. LA Weekly and OC Weekly are two more great sources here close to home. We also advertise in no less than 20 different internet based websites of varying interest levels and geographical diversity. We have a presence in nearly every major internet hobby website available. We also distribute tens of thousands of postcards, flyers, and other promotional materials in the effort of getting the word out there via both hobbyists and professionals alike. Incidentally, we donate about a dozen 10' x 10' booths at every MAX event (free of charge) to local non-profits and hobbyist clubs so that they too may join the effort of promoting the show. I promise you, this is only the beginning!

(Pasted below is the KTLA ad schedule if you'd like to follow some of our TV commercials)

Advertiser: SUNSET PROMOTIONAL SERVIC

Product: Marine Aquarium Expo

Revised:

03/29/2011

KTLA 10:00a-5:00p Mo-Fr Jerry,Maury,Steve,Tyra :15

KTLA 5:00p-5:30p Mo-Fr Family Guy :15

KTLA 1:00a-1:30a Mo-Fr FAMILY GUY B :15

KTLA 7:00p-7:30p Fri. TWO AND HALF MEN :15

KTLA 8:00p-8:30p Sat FAMILY GUY WK :15

KTLA 8:30p-9:00p Sat FAMILY GUY B WK :15

FLIGHT TOTALS: 20

We look forward to seeing all of you at MAX in just a few days!

Warmest Regards,

MAX Staff